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Hooked : How to Build Habit-Forming Products Suclass Code_GB104 how VR can feel realWhy do some products capture our attention while others flop? How do technologies hook us? Nir Eyal answers these questions (and many more) with the Hook Model a four step process that subtly encourages customer behaviour; repeatedly bringing them back without costly advertising or aggressive messaging. Based on years of research, consulting, and practical experience, Hooked shows how to create user habits that stick. With practical insights and